Stakeholder Research Toolkit (ICMM, 2015)

Description

The Stakeholder Research Toolkit provides step-by-step guidelines for companies seeking to understand and measure their reputation among stakeholder groups (particularly local communities). The Toolkit helps users develop a survey instrument, use data for impact, and aggregate and compare data. The rationale is to anticipate ‚issues of concern before they escalate, and identify strategic opportunities for engagement as they emerge‚. Survey templates are included.